Dream Brand Growth
Draseum is a holistic and modern marketing consulting firm supporting SMEs located in the United Kingdom and Greece to start-up, grow, and collaborate, via adopting an integrative approach to marketing. We offer a fully comprehensive portfolio of research, insight, strategy, and training services.
What makes us stand out?
Strategic Marketing & Branding Expertise
We've been marketing researchers, educators, consultants for 15 years. We help you build strong customer-brand relationships, and offer any training you need.
Research with Rigour that Informs Decisions
We are certified researchers in both quantitative and qualitative methods, and can collect and analyse any form of data that will help you make informed decisions.
Digital Technologies, Tools & Skills
We have deep knowledge of digital technologies and trends and we help you choose the right tools and develop the capabilities you need to grow your business.
Growth Mindset Tailored to SMEs
We have worked with solo entrepreneurs, micro, small, and medium-sized businesses. We understand your growth challenges because we're like you.
We create pathways to business growth.
Growth means something different for every one of us. Whatever you dream, we truly go above and beyond to help you make it a reality.
Draseum aspires to make a positive difference to SMEs seeking to start-up, grow, or collaborate, via helping them access robust research and latest insight, harness the power of data analytics, make informed strategic marketing decisions, and receive training and support that empowers them to achieve more.
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We support SMEs across many different sectors and from all walks of life, including female entrepreneurs, businesses located in rural or remote areas, and groups of firms (e.g. cooperatives, clusters, associations), to:
embrace the opportunities of digital transformation
align their brand's online and offline presence
create seamless, strong customer-brand relationships
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Ready? Hop on and let's take your dreams forward.
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Explore our services below or get in touch to find out more.
Marketing Services Covering Every Need
We adopt an integrated marketing approach, where marketing activities are coordinated to achieve specific marketing objectives appropriate for the stage that a business is in (e.g. start-up or growth phase), and where decisions about marketing planning are made on the basis of research-informed, data-driven insight. For this reason, we offer a truly comprehensive portfolio of marketing consulting services, organised under four categories.
Grow Your Knowledge
Desk and market research, using literature review, quantitative and qualitative methods, etc.
Gain More Insight
Data analytics, quantitative & qualitative data analysis, customer datasets, sales datasets, etc.
Plan Your Growth
Marketing strategy, brand identity, digital transformation, international expansion, cluster strategy, etc.
Achieve Much More
Training, e-learning platform design, content production, event management, etc.
Not sure which of our services suits your needs? ​Maybe you need a discovery session then?
Contact us to arrange a free consultation, and learn more about how our services can help you make your dreams a reality.
What's Your Dream?
Do you recognise yourself in one of the scenarios below? These are just a sample of projects we can help with.
"I have a business idea but I am not sure where to focus."
The aspiring entrepreneur
We help you identify the right customer segments, position your offerings, and plan ahead.
"I want to grow my business. I want to export."
The SME owner ready to scale at home or abroad
We help grow brands online & offline, find new routes-to-market, promising foreign markets, etc.
"I want to streamline my lead generation activities."
The medium-sized business manager
We help you explore the benefits of digital transformation and marketing automation for your firm.
"I want to know more about our customers."
The marketing director thirsty for customer insight
We help you research what current and potential customers think, feel and act around your brand.
"My team and I need social media training."
The business manager or team that wants more
We design training events that are uniquely tailored to the needs of your business and your team.
"We are a group of firms wishing to collaborate."
SMEs wishing to grow individually and together
We help you build your local or industrial cluster, and set objectives that maximise benefits for all.
"We want to engage our members."
A chamber of commerce, industry association, etc.
We run surveys with your members about needs and views, deliver training workshops, webinars, etc.
"We need a thorough understanding of existing evidence."
A large organisation, policy body, or think-tank
We help with comprehensive literature reviews and analysis of published research, best practices.
Send us a message
Get in touch to let us know about your dreams,
and find out more about how Draseum can help you make them a reality.
info [at] draseum.com